I’ve been set a challenge – write a blog post and publish it in an hour.This is a particularly good challenge for me as you see, when there’s...
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Blogging is hard – there I said it and out loud too!
However, blogging for business is undeniably a good habit for your staff, your website and your...
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It’s that time of the year when we reflect on the year that’s past and look to what next year might bring. Amongst the end of school concerts,...
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The real success of any marketing program, like it or not, is whether any of the leads generated actually turn into sales.Being able to attribute...
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If you’re like most B2B marketers you still find that tradeshows are in your marketing plan. Even though it’s against your better judgement, you...
I gave a class a few months ago at General Assembly on "The Anatomy of a Five Star Email". One of the points covered was about writing with an...
Is your content marketing program just a bunch of “random acts of content creation” or a cohesive, effective strategy with customer centric themes...
LinkedIn conducted a study in the US to see how small businesses were using social media, and whether it's worth the investment. The results are...
