---
title: Read The Label (2)
description: Explore insights for founders on enhancing messaging, and refining marketing strategies to connect better with customers and drive growth. (2)
---

# Read The Label

You can't read the label when you're inside the jam jar.

This is a blog about what founders miss when they're too close to their own product and what to do about it. Messaging, GTM, strategy, and the occasional uncomfortable truth.

Written by Sarah McIntyre. Read at your own risk.