Media agency OMD has recognised the importance of PR in media and marketing strategy and planning by naming Alistair Henderson as National Strategy Director. Alistair, a good friend of us here at Tom Tom Communication, was formerly the head of Fuse, and has over 20 years experience in PR and strategy with experience at Hill and Knowlton and Carat.
Alistair said: “Brands today need to be dynamic and highly active in a whole range of new channels to stay relevant to their consumers."
Alistair has always had a real understanding that strong content marketing for brands is critical to achieving great coverage in the media and communicating effectively about your brand and with customers. We think so too!
Congratulations Al- awesome work! Read more about Alistair's appointment in adnews here.
