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Three MANDATORY Changes to Mindset for Inbound Marketing Success

Rick Roberge About The Author

Wed, Feb 05, 2014

inbound mindsetLast week, I asked "Can Australians Learn Inbound Marketing Faster Than Americans Did?" Maybe.

If you check out my blog or recent articles, you may notice that I'm usually writing about "How to sell more or sell better". However, before you change what you do, you need to change what you think and today, I'm going to share the three, most important, MANDATORY changes that you'll need to make in your mindset if you want to succeed in the inbound business world.

  1. Stop thinking, "How can I get to them." and start thinking, "How can I get them to reach out to me?"

  2. Stop thinking, "This is how I can make their life better." and start thinking, "What issues do they have AND WANT HELP WITH that I can help them with?"

  3. Stop thinking, "Qualify, Present, Close." and start thinking, "Help me understand. Help me understand. Help me understand."

That's it! Easy Peasy! Inbound's easy!

BTW, my mother never taught me not to talk to strangers. So, if we've never spoken and you'd like to, schedule a call with me.