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Sarah McIntyre

Recent Posts

Ad:tech Sydney – not SXSW

by Sarah McIntyre on Fri, Apr 01, 2011

By all accounts South by Southwest (SXSW) was the place to be this March. From humble beginnings it’s now the world’s foremost music, film and...

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Richard Simmons + Air New Zealand = an in-flight safety video you'll actually watch

by Sarah McIntyre on Tue, Mar 29, 2011

Finally, an in-flight safety video that passengers might actually watch. Air New Zealand continue on their path of creating engaging, entertaining...

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5 Email Marketing Tips

by Sarah McIntyre on Fri, Mar 11, 2011

This month I was interviewed by NETT Magazine for their cover story on 20 ways to grow your business with email.They mapped out the top 20 steps...

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SEO Speak: What the heck are longtail keywords?

by Sarah McIntyre on Tue, Feb 22, 2011

Have you ever wondered what your SEO consultant meant by long tail keywords but were too scared to ask? I found a succinct explanation of this SEO...

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5 online conversion tips

by Sarah McIntyre on Tue, Feb 15, 2011

Last week I was interviewed by NETT, an Australian small business magazine, on how to improve online conversion rates. I'm a strong believer in...

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Volkswagen Superbowl Commercial 2011

by Sarah McIntyre on Tue, Feb 08, 2011

Last week, Volkswagen released it's Superbowl commercial online, prior to the Superbowl.

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Top 11 Consumer Trends for 2011

by Sarah McIntyre on Sat, Feb 05, 2011

UK based, trendwatching.com, one of the world’s leading consumer trends firm, recently released their pick of the Top 11 Consumer Trends for 2011[1].

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Marketing Sherpa Wisdom Report 2011

by Sarah McIntyre on Sat, Jan 22, 2011

The 2011 issue of the Marketing Sherpa Wisdom report has just been released and as always, it’s full of useful nuggets of information and examples...

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Where did 2010 go?

by Sarah McIntyre on Fri, Dec 24, 2010
We're back! 2010 was a busy year with some great results for our clients. We are looking forward to a great year in 2011- we have some new content...
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Obama Playbook: How to embrace new media for maximium effect

by Sarah McIntyre on Sat, Jun 20, 2009

I attended a virtual tradeshow a few months ago, hosted by MarketingProfs. One of the most interesting white papers available at this event was The...

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