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Sarah McIntyre

Recent Posts

Hubspot Certified Partner for Inbound Marketing in Australia

by Sarah McIntyre on Fri, Feb 28, 2014

Phew! After being a Hubspot partner for the last four years I still had to re-sit my partner certification exams. It's funny how, when confronted...

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5 Content Marketing Tips for 2014

by Sarah McIntyre on Thu, Feb 27, 2014

Bright Inbound was honoured to be featured alongside other thought leaders, such as Joe Pulizzi, Michael Brenner and Jay Baer in this year's 50...

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Do big marketing problems need smaller solutions?

by Sarah McIntyre on Tue, Jan 07, 2014

I recently met with a senior marketing leader of a large multi-national organisation to discuss inbound marketing. We covered a lot of ground on...

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Start with a why? Inspiration for an inbound 2014

by Sarah McIntyre on Thu, Dec 19, 2013

I recently came across Simon Sinek's TED Speech (I know I must have been living under a rock for the last 3 years). If, like me, you haven't seen...

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Red Light – Green Light and Baby Steps

by Sarah McIntyre on Fri, Nov 08, 2013

This is a guest post by Rick Roberge. Rick is a trusted advisor and coach to sales rock stars and small business owners around the world, a...

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What to say after "Hello"? Sales skills for an inbound world.

by Sarah McIntyre on Thu, Oct 10, 2013

This is a guest post by Rick Roberge. Rick is a trusted advisor and coach to sales rock stars and small business owners around the world, a...

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87% of B2B buyers say online content makes a major impact

by Sarah McIntyre on Thu, Aug 08, 2013

For anyone involved with B2B marketing it's not earth-shattering news to hear that the way that people buy has fundamentally changed. Increasingly...

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Neil Patel on Content Marketing, SEO and conversions

by Sarah McIntyre on Thu, Jun 13, 2013

I recently had the opportunity to interview Neil Patel, co-founder of the web analytics companies KISSmetrics and Crazy Egg. At only 28, Neil has...

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Remove Cold Calling From Your Sales & Marketing Strategy

by Sarah McIntyre on Tue, Apr 30, 2013

Cold calling isn’t just soul destroying; it’s downright inefficient as far as sales tactics go.  According to Open View Partners Sales Labs, some...

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Instagram Debunked - Social Media Marketing Tips

by Sarah McIntyre on Tue, Apr 16, 2013

I recently attended Stephanie Somebody’s “Instagram Debunked” course at The School in Sydney. She’s got 125K followers on Instagram so certainly has...

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